Latest Articles

July 22, 2017

Mistakes I made launching my latest project

By Matt Naus
In Business, Productivity, Software
3 Min read
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22July

Looking back at launching SB Pro at the end of May; I now realize I have made a bunch of obvious mistakes. Admitting to these mistakes and writing them down here will hopefully help others prevent making the same mistakes. At the very least, it will prevent me from making them again! Mistake 1: Setting a fixed launch date This was by far, the biggest mistake I made. I have made the same mistake...

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July 20, 2017

Why developers-turned entrepreneurs struggle with growing their businesses

By Matt Naus
In Business, Growth, Marketing, Productivity, Sales
6 Min read
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20July
Why developers-turned entrepreneurs struggle with growing their businesses

When speaking with colleague programmers, it seems the majority of them either have concrete plans to start a (side) business of some sort or the ambition to do so someday. When they finally start working on their big idea, marketing/sales in particular, and overall growth in general, are areas they often struggle with. I know I did, and still do. What gives? Developers are often product people...

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July 14, 2017

Self hosted DIY website builder for digital agencies

By Matt Naus
In News, SiteBuilder, Software
2 Min read
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14July

It’s been in the making for quite some time; but SB Pro is now finally here! After officially launching the end of May, we have a seen a steady flow of new customers looking to launch their very own website builder platform. Who is it for? Our typical customers are small to medium sized digital agencies, mostly focussing on web design and web development. We are seeing that a growing number...

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November 18, 2016

SiteBuilder Pro officially on it’s way!

By Matt Naus
In News, SiteBuilder, Software, Uncategorized
4 Min read
18November

SiteBuilder Pro is coming in Q1 2017! More then two years after releasing our very first site builder product (HTML Builder) we have finally been able to fully commit to developing a Pro version of our popular SiteBuilder product. Ever since we initially launched SiteBuilder, we have had plans for a Pro version with several additional features allowing license holders to use SiteBuilder as a turn...

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June 20, 2016

HTML Builder 2.2

By Matt Naus
In CodeCanyon, HTML Builder, Software, Uncategorized
1 Min read
20June

We’re proud to have released the latest version of our HTML Builde! We have finally been able to implement a couple popular requests: No more modes – no more switching between block, content and detail modes! From now on, you click and get your business done! Inline content editing – we got rid of the, somewhat annoying, content editor inside a modal window and implement an...

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June 26, 2015

Anyone wants a ticket to MicroConf Europe (Barcelona in August)?

By Matt Naus
In Business, Travel, Uncategorized
1 Min read
26June

I was super excited to finally be able to attend my first MicroConf Europe when I was able to purchase a ticket just two days after the early bird sales started. Unfortunately, due to personal circumstances, there’s a large chance I will not be able to make it to the conference after all 🙁 If anyone is interested in taking the ticket off my hands, please feel free to get in touch (either...

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June 13, 2015

A word in favour of static HTML over CMS sites

By Matt Naus
In Software, Uncategorized
3 Min read
13June

For the better part of the past decade, Content Management Systems such as WordPress, Joomla and Drupal have been the modus operandi for web designers and developers when building a web site. Need as site? Hop over to wordpress.org, grab the latest version, download, upload to server, run install and voila! A working web site you have… The number of high quality themes, either free or paid...

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May 29, 2015

CodeCanyon Tip: publish items more then once

By Matt Naus
In CodeCanyon, Software, Uncategorized
2 Min read
29May

When developing a product specifically for Envato Market, CodeCanyon in particular, it goes without saying you would want this product to generate as much revenue as possible. One way to achieve this is to look for ways to publish a single product multiple times on the marketplace. Now, of course you can not simply publish the exact items more then once, so you want to put your creative hat on...

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May 21, 2015

How to create a professional live demo environment for your products

By Matt Naus
In Software, Uncategorized
8 Min read
21May

When it comes to selling digital products online, having a live demo to show off your product is extremely important. No matter wether you’re selling WordPress themes, self-hosted web applications or SaaS products, having the ability to show your potential customers what your product can do should always be an essential part of your marketing efforts. When it comes to setting up your live...

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